If you’re not spending much time in marketing your cleaning company using social media, you’re doing so at the expense of losing business to the competition. The average person spends more than two hours on social media every day. Whether your cleaning company has a social media presence that’s not being effectively utilized or you don’t even know where to get started, a cleaning company virtual assistant like Task Away VA can take social media management to higher levels and send new clients your way with consistency.
Establish Your Authority in Your Industry
Customers are drawn to a cleaning company that establishes a strong sense of authority in the industry. When they know your company puts out useful content relevant to their lives, they subconsciously begin to recognize you as an industry leader. Ergo, when the need for cleaning services arise, you will more likely come to mind when a maid service social media virtual assistant is continually managing your business accounts.
Improve Website Traffic
When people on social media are impressed with your posts, they are far more likely to check out your website to see the extent of what you bring to the table. When a virtual assistant for your maid service is dedicated to keeping your social media accounts alive and brimming with useful and exciting content, you can expect an increase in website traffic.
Excellent Public Relations Tool
Aside from being a useful platform to share cleaning tips and information, social media provides an outlet for customers to reach out with questions, comments, and concerns. When you’re unresponsive, this makes for a poor experience, thus leading to bad reviews and negative word-of-mouth. With a social media management virtual assistant on the case, no interaction is left unanswered.
Opening New Analytical Possibilities
Social media platforms provide highly comprehensive analytical data that can help you identify trends within your target market. It takes time and creativity to put all this information to effective use, and virtual assistants can help make sense out of the wealth of information social media makes available like click-through rates and engagement.
Target Marketing Campaigns
A cleverly-targeted advertisement goes a long way, and social media can help you create the most enticing promotions. Rather than being broadcast to an audience unlikely to respond, a virtual assistant for your cleaning company can significantly improve the reach to ensure marketing campaigns target social media users in your area who are the most likely to respond based on their online activity and behaviors.